Privacy Policy
Last updated: May 2026
1. Purpose of this Privacy Policy
The Business Couple B.V., operating under the brand ClickMagnet ("Company," "we," "us," or "our"), respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, purchase or use our online courses and coaching programmes, or otherwise interact with ClickMagnet.
It also outlines your rights and how the law protects you.
This website and our services are not intended for children. We do not knowingly collect data from children, and we comply with the minimum legal age requirements in all jurisdictions where we operate.
2. Important Information
This Privacy Policy applies to all personal data collected through ClickMagnet websites, products, services, online courses, coaching sessions, and events.
We do not knowingly collect personal data from children under the age of 16. If we become aware that we have collected such data without appropriate consent, we will delete it immediately.
In some cases, we may be permitted to process your information based on our legitimate interests until you object to such processing (by opting out), without needing to rely on your consent or another specific legal basis. We are always happy to clarify the legal basis applicable to any specific processing activity.
3. Contact Details
If you have any questions about this Privacy Policy or how we process your personal data, please contact us:
- Legal Entity: The Business Couple B.V. (ClickMagnet)
- Email: info@clickmagnetmodel.com
You have the right to lodge a complaint with the Dutch data protection authority, the Autoriteit Persoonsgegevens (AP), at www.autoriteitpersoonsgegevens.nl. However, we would appreciate the opportunity to resolve your concerns directly before you contact them.
4. Information We Collect
Information you provide directly
- Full name, email address, and password when creating an account.
- Billing and payment details when purchasing courses or coaching programmes.
- Information shared during coaching sessions, intake forms, or community interactions.
- Information provided when completing surveys, feedback forms, Typeform questionnaires, or support requests.
- Business information or AI-generated content you share as part of your participation in our programmes.
Information collected automatically
- IP address, device identifiers, operating system, browser type, and version.
- Usage data such as referring pages, requested pages, course progress, and session activity.
- Analytics data via third-party tools (e.g., Meta Pixel, Google Analytics) to measure engagement and improve our services.
5. How We Use Your Information
We use your personal data to:
- Register you as a customer and provide access to your purchased courses and coaching programmes.
- Process payments and manage your account.
- Deliver and improve our online courses, coaching sessions, and digital content.
- Communicate updates, new course offerings, or coaching availability.
- Send relevant marketing offers and recommendations tailored to your interests (see Section 7).
- Automate workflows and administrative tasks to manage our business efficiently.
- Comply with legal obligations or respond to lawful requests from authorities.
6. Legal Bases for Processing
We process your personal data under the following legal bases:
- Performance of a contract – to provide you with access to courses, coaching, and related support.
- Compliance with legal obligations – such as tax, accounting, and regulatory requirements applicable in the Netherlands.
- Legitimate interests – including course and service improvement, fraud prevention, community management, and ensuring the security of our platforms.
- Consent – where required by law, such as for certain marketing communications or the use of non-essential cookies.
7. Marketing & Communications
Promotional offers
We may use your personal data to determine which courses, coaching offers, or digital products may be of interest to you and to send you relevant recommendations.
Third-party marketing
We will only share your personal data with third parties for marketing purposes if you have expressly opted in.
Opting out
You can opt out of marketing communications at any time by:
- Clicking the unsubscribe link in any of our emails, or
- Contacting us at info@clickmagnetmodel.com.
Opting out does not affect essential service communications, such as billing confirmations, course access notices, or account-related updates.
8. Cookies
We use cookies and similar technologies to enhance your experience, analyse usage, and deliver relevant advertising (including via Meta and Google). You may refuse or disable cookies through your browser settings or our cookie consent tool, though some website features may not function properly without them.
9. Sharing Your Information
We do not sell your personal data. We may share it with:
- Stripe – payment processing
- Zoom – coaching and video session delivery
- Meta – advertising and audience targeting
- Enormail – email marketing
- Zapier – workflow automation
- Typeform – intake forms and surveys
These parties are bound by confidentiality agreements and are only permitted to process your data as necessary to provide their services. We may also share data in anonymised or aggregated form, when required by law, to protect our rights or safety, or in connection with a merger or acquisition.
10. International Data Transfers
Some of the third-party service providers listed above may process your data outside of the EEA or UK. Where such transfers occur, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) approved by the European Commission, or equivalent mechanisms under applicable law.
11. Data Security & Retention
We implement technical and organisational measures designed to protect your personal data against unauthorised access, alteration, disclosure, or destruction.
We retain personal data only as long as necessary to fulfil the purposes described in this Privacy Policy, including for legal, accounting, or reporting requirements. When data is no longer required, it is securely deleted or anonymised.
12. Your Data Protection Rights
As a resident of the Netherlands (EEA), you have the following rights under the GDPR:
- Access – request a copy of the personal data we hold about you.
- Correction – request correction of inaccurate or incomplete data.
- Erasure – request deletion of your personal data, subject to legal obligations.
- Objection – object to processing based on legitimate interests or for direct marketing.
- Restriction – request that we limit how we use your data.
- Portability – request your data in a structured, machine-readable format.
- Withdraw consent – at any time, without affecting the lawfulness of prior processing.
We will respond to all requests within one month, or within three months where requests are particularly complex. To exercise any of these rights, please email info@clickmagnetmodel.com.
13. Children's Privacy
Our services are intended for adults. We do not knowingly collect personal data from children under the age of 16. If we become aware that we have collected such data without appropriate consent, we will delete it immediately.
14. User-Generated Content
As part of our coaching programmes, clients may share business information, AI-generated content, or other materials with us. Any such content shared during sessions or on our platforms remains your property. We will not use, reproduce, or share your content beyond what is necessary to deliver our services, unless you have given explicit permission.
15. Third-Party Links and Services
Our website may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties, and your use of their websites is at your own risk. We encourage you to review their privacy policies before sharing any personal data.
16. Changes to This Privacy Policy
The Business Couple B.V. (ClickMagnet) may update this Privacy Policy from time to time to reflect changes in our services, operations, or legal requirements. We will notify you of material changes via email or a prominent notice on our website. Continued use of our services after changes have been posted constitutes acceptance of the updated policy.